With 10+ years experience designing and project coordinate across UK and Europe within the commercial and residential industry, Gosia Adamska founded her own Buckinghamshire based retail interior design creative studio WHiCH iNTERiORS. She successfully delivered various store concept design project, acts as retail consultant and runs store fitout since then, for brands such as Cyclefit, Scot Sports India, Kross, Centrum Rowerowe,  Active, Precision Bike Fit, Bike Land and many more.
“I am experienced retail interior design and residential design expert with specialty in bicycle store design. 
“Before I have decided to open my own retail design and fitout studio, I had spent 8 years working for Trek, one of the leading bicycle brands in the world, as Retail Design Lead and Construction Project Manager across the whole of Europe. As a passionate mountain biker myself this has helped me to understand the bicycle industry, the retail business, and to understand the demands of store owners and managers in delivering their products to customers.”
“I delivered 40+ store projects, creating the space from very first scratch until the project handover, designing beautiful, functional interiors, managing the budget, works on site, working with contractors, designing new furniture, fixtures for better bike display.
THE RETAIL DESIGN IS OUR MAIN PASSION BUT IT IS NOT THE ONLY INDUSTRY WE DO WORK FOR.
Gosia had also worked as an architectural designer, architectural assistant, and interior designer in various architectural firms in London.
That would include CRTKL, where she got her experience working on large shopping centers developments including food courts, and office spaces. This expanded her experience and understanding of the interactivity of store environment design within a retail public space.
Levitt Bernstein, where she got here experience working on high density residential projects, including Sugar House Lane, Olympic Site, London.
Blanchard Consulting, where she worked on individual residential projects from start to completion.
She works with and for individuals, brands, and developers.

photo @elawalendaphotography

Mat M
Best architect I have ever worked with. Always one step ahead with planning and instructions for contractors to make the project smooth and on time. Gosia is very professional and extra nice and most importantly always keeps finger on the pulse. Love the interior design and furniture...she's really a whole package even providing professional and not costing the earth contractors. I would recommend Which interiors to everyone.
Arne Beysen @ Get Fixed, Belgium
Great service, excellent design. Gosia knows everything what a bike shop interior need!
Dominika, Milton Keynes
Gosia was an absolute delight to work with… She was able to understand my style and come up with suggestions accordingly.
Christopher Schulz @ Peaks Bikes, Berlin, Germany
A well thought out store design is much more than just ``a good look``. It exudes hospitality, gives the store a feel-good factor, and embodies competence and professionalism. Our customers come to the store primarily for our products, but often also simply because of the beautiful design, generating a new sale almost every time.
Peter @ Feature Shapes London
I can highly recommend Gosia and her services. We have worked together on few projects making amazing transformations. She`s experienced, knowledgeable, flexible, and full of passion for what she does. I`ll gladly recommend her to my customers in need of design services.